ABOUT US

Welcome to No-Merci Racing Apparel, where passion for cars meets premium streetwear. Born in Melbourne, Australia, and driven by a deep love for the car community, we specialise in creating high-quality automotive-inspired clothing that speaks to enthusiasts like us. 

Our roots are in the heart of the car culture—whether it's Euro, JDM, or anything in between. What started as a passion shared on our TikTok account, HCB48V, quickly evolved into something bigger: a brand built to represent and unite those who live and breathe cars. As our community grew, so did our dedication to providing apparel that truly embodies the spirit of motor enthusiasts.

At No-Merci, we believe in delivering more than just clothing—we provide a statement. Our hoodies and t-shirts are crafted from the finest materials, ensuring both comfort and style that last. Whether you're at the track, a car meet, or just out and about, No-Merci Racing Apparel is designed to celebrate the lifestyle and identity of real car lovers.

Join us as we continue to fuel the culture, one piece at a time.